Beyonce target market report Essay Example | Topics and Well Written Essays - 1000 words

Beyonce target market report - Essay Example Doing this led to a different way to turn imperfect competition into one that was based around moving outside of the competition. The more that different individuals could become a target the more likely they would be able to respond to the products and services in a positive manner (Wedel, 2000). The concept of market segmentation is used for several reasons within the market. The foundation of this is to create a strategy within a corporation and outside of a business for the right responses. When a business has an undifferentiated market, which doesn’t focus on the characteristics of demographics and individuals, then it may not be able to reach them as well. When a market is segmented, it is able to create a different approach which targets individuals that are in need of a product or service. More importantly, the segment is able to move outside of other competitors who have similar products or services. As this is done, there is the ability to create a different approach to the business and to the needs of specific individuals (Dickson, Ginter, 1987). The concept of multidimensional segmentation can be combined with the main aims that are used within different companies. When looking at different levels of purchase behavior and the way that potential customers respond to a specific concept, there is the ability to create different products or services that relate to the individuals needs. Doing this is able to create a specific understanding of what is occurring in the market as well as what the behaviors are of those that are a part of the market (Blattberg, Sen, 1974). The target market that will be used is in relation to the singer, Beyonce. Beyonce is a renowned R&B artist from the US and has won several Grammys through her music, acting and modeling. Beyonce began her career through the R&B band, Destiny’s Child, which gained prestige throughout America. She then broke into a solo artist that was able to create a

Technology and Prevention of War Through Time Travel :: Exploratory Essays Research Papers

Prevention of War Through Time Travel My name was Randy Elliot. I was born twenty-six years ago in 2003. I spent my childhood in a small town in Nevada. I joined the Marines right out of high school. About three years ago I was informed of and asked to join an elite group working for the United States Marine Corps and Federal Bureau of Investigation. We are identified as H-1. There are five other people in my team known as H-1. We have no individual names. We exist only as a team. We are the first, and most qualified, team working on Project Hillyer. When I was first asked to join in this project, I had no idea what the significance of the name "Hillyer", but I had little knowledge of literature. Once I discovered the origin of the name, I was quite amused. The appropriateness of the name is great. Hillyer is the narrator and inventor of the machine in the H. G. Wells novel, The Time Machine. The idea of this project is centered on the obvious: a time machine. The original machine was invented three years ago and perfected about a year later. All I know about how it functions is what I see when entering. The area I am in is five hundred feet below the surface of the earth to help in preventing damage in case of nuclear war. It is a spherical room about twenty feet in diameter. There is a small platform in the center of the sphere where the departing team is transported. My team is the first of nine teams. Teams H-1, H-2, and H-3 are CHE prevention. CHEs, or Catastrophic Human Events, are events that create massive devastation and are the fault of humankind. Teams H-4, H-5, and H-6 are CNE warnings. They warn any effected country, state, or city of impending disaster due to a natural event such as an earthquake or tornado. These six teams are only allowed to go back a maximum of one month, but have full privileges to interact with whomever is necessary. The other three teams can go back as far as needed, but they cannot, under any circumstances, interact with any person or thing while timing, as we call it. They are the information gatherers. They go back and figure out the truths of our history books. At one point team H-8 discovered the truth about the extenction of the dinosaurs.

Fahrenheit Essay

But Ray Bradbury’s Fahrenheit 451 staunchly contrasts these other writings; rather than presenting some omniscient tale admonishing its audience of the dangers of government hierarchy, Bradbury uses satire to criticize primarily emerging trends in society, providing an account that deems them equally as harrowing and dangerous as some authoritarian government, although he does include a limited number of strands involving an anti-government theme. This unique aspect of Fahrenheit 451 has earned the attention of critics and supporters alike. Unlike other novels produced during this time period, Bradbury protested a society growing increasingly centered around materialistic comforts and desires and less around the pursuit of intellect. Bradbury did not simply express his concerns about the degradation of intellect however; he encrypted his message in the layers of a complex tale. Written upon every page of the novel is a fragment of information that plays a larger role than superficially understood. Themes involving the value of imagination, the authority of peers, freedom of speech, and the struggle between individualism and conformity emerge once the novel is more than ostensibly examined. In a time period during which everyone felt that â€Å"Big Brother† existed only to suppress the freedoms of humanity, it became easy to forget that people possess that same power; it became easy to forget that when a society loses the ability to think independently, exploitation is inevitable. Rather than making thoughts and conclusions, you are simply told what to think. The â€Å"firemen† of Fahrenheit 451 metaphorically represent the closest thing to government control in the entire book. Bradbury uses firemen for this particular metaphor because as firemen, they are expected to protect and accommodate the needs of people in danger; they are literally the lifesavers of society. Yet in Fahrenheit 451, they set fire to what is good, knowledge and people alike. â€Å"On the front porch where she had come to weigh them quietly with her eyes, her quietness a condemnation, the woman stood motionless. Beatty flicked the switch to spark the kerosene. (Fahrenheit 451) The firemen burned her. This intense contrast between what is expected of firemen in the real world and how the firemen act in Bradbury’s fabricated world emphasizes the importance of their role in the book. The television installers still install televisions, and people still drive too fast, but the firemen no longer extinguish fires, they ignite them, and that is something notable. Equally as notable, the firemen do not set the fires because they are forced to do so; they set fires because they believe it is right. They are the enforcement of censorship. They are the hands of the government. They are the embodiment of evil. Yet the firemen are willing. As spectators to the atrocious society that Bradbury depicts, we cannot help but cringe as the old woman is burned to death, or as the city is finally destroyed. We cannot understand why the firemen are so eager to commit such heinous crimes until we understand what Bradbury’s futuristic society really depicts. It depicts a society composed of puppets that cannot think but only comprehend. The firemen believe it is right to destroy books because that is what Beatty, the fire chief, tells them. They do not ask why, they do not object, they monotonously carry out the task at hand. â€Å"Well, it’s a job just like any other. Good work with lots of variety. Monday, we burn Miller; Tuesday, Tolstoy; Wednesday, Walt Whitman; Friday, Faulkner; and Saturday and Sunday, Schopenhauer and Sartre. We burn them to ashes and then burn the ashes. That’s our official motto. † Guy Montag, the main character, only confirms the notion that the firemen believe it is their duty to burn books, when he provides the reader with a cheery description of his occupation. Also in this riveting effigy of his career, Bradbury has included irony by naming each street after revered authors, adding a sense of pathetic humor to Montag’s situation, while reinforcing a theme of intellectual degradation. Bradbury’s point in having the firemen burn books on their own accord and not on another’s behalf is to emphasize the conclusion that this is a book written about society and its people, not the government that runs it. This is especially important because this part of the book is often misinterpreted. Until the book is examined on a deeper level, Fahrenheit 451 appears to be a story about government censorship, and how the government can force people to stop reading by slowly outlawing certain books until no books are allowed at all. Bradbury explicitly stated in a LA Weekly News interview, â€Å"Fahrenheit 451 is not a story about government censorship.

The Story Of One Crisp Autumn Day - 1001 Words

One crisp autumn day Zà ¶e was walking to Pierre’s house to meet up with him and go on a picnic. Grace had to go back to her grandmother’s for a week as she was sick, and the doctors weren t sure if she was going to make it. Zà ¶e had just turned the corner when, suddenly she was grabbed by her hood and pulled back into the arms of a twenty-one year old man. he clasped his dirty, greasy hand over her mouth preventing her from calling for help. She struggled futilely, but as lean and strong as she was, she could not make a dent in the man’s strong arms. As the man restrained and blindfolded her, another man started tying her up. Constrained to the chair, she could not cry out or elude what was to come of her at all. She was bracing herself for abuse or death when she heard a scuffling coming from where she believed the first man had gone. â€Å"Leave my little sister alone!!!† Zà ¶e instantly recognized the voice as Pierre’s. Although she was happy for a savior she couldn’t help but grieve over the one person that ever called her that was gone and she was never coming back, because the only person that ever called her that was was her twin sister, Artemis. The harsh noises of punches and kicks and the smell of blood permeates the air. It took all of Zoe’s willpower not to slip under and fall into a flashback. When the noises stopped it was a cold, excruciating wait until Zà ¶e discovered her fate. A tormenting moment later the blindfold was removed and Zà ¶e looked up into the crooked,Show MoreRelatedThe Fears Of The Middle Of A Circle884 Words   |  4 Pagesstarting the upcoming day. Suddenly overcome by my childish fears I stopped in the middle of a circle and began to sob. My parents rushed to comfort and discover what could be wrong. â€Å"I’m afraid to go to school,† I cried, â€Å"I m positive the principal will spank me!† Surprised and relieved that nothing was seriously wrong they nevertheless understood the importance of the problem to my little brain and were quick to reassure me. The following morning dawned, a crisp autumn day, I woke up excited,Read MoreAll Hallow s Eve Eve987 Words   |  4 Pagesin the supernatural, you have to admit there isn t a day quite as mystical or spiritual as All Hallow s Eve. The word Halloween means hallowed evening or holy evening. Its origins go back hundreds of years and its place in modern day culture is continuously evolving. A multitude of cultures see this day as the time when the veil between this world and the spirit world is at its thinnest. But, a very large number of people see this day as excuse to dress up, get drunk, and eat candy. So, whatRead MoreAnalysis Of Moments In A Championship Tale1463 Words   |  6 PagesEver wonder how a soccer team won the state championship title with half the team suspended from three to six games? Well I have the answers to those question, just keep reading. Hold on, why are you curious? Is there something about a great sports story that transcends audiences? Perhaps it is because we are seemingly hardwired to root for an underdog, or fight to overcome the adversity in our own lives. We may have even come from behind and had victory, which was savored and desired. Once tastedRead MoreA Portrait of the Artist as a Young Man : Role of Epiphanies Essay954 Words   |  4 PagesA Portrait of the Artist as A Young Man will always be an inspirational book in the world of Post-Modernist literature. This book is one is which paved the road for books just like it, not only breaking free from the expectations of society but also warming our hearts by following the early stages of life of young Stephen Dedalus. This semi-autobiographical story is a symphony of subtle epiphanies, which are expressed through innate underlying structure, which only a true devotee to post-modernistRead MoreKeats To Autumn Essay1815 Words   |  8 PagesJohn Keats was an English romantic poet in the early 1800s. One of his best works â€Å"To Autumn† is beautiful and lyrical, the words creating an entire scene painting a picture in our minds of great imagery through words that create color, tone, and environment. The poem means much more than just the description of the season. While some critics have considered it a static poem, there are others who disagree with that assessment. The poem discusses time and the seasonal nature of life. 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The scent of pumpkins and apples caress my nose as their lulling scent complements the scenery; surrounding me in total bliss. I watch and wait as the pastel clouds fade into stars that now freckle the sky with their brilliant light, portraying stories of the RomanRead MoreMartin Luther King Mlk Letter To Birmingham Jail Analysis1233 Words   |  5 Pagesvery good job connecting to his audience. He used the fact that he was President of the Southern Christian Leadership Conference to give himself some credibility and build common ground with the clergymen. He references Bible stories several times to relate to the clergymen. One of my favorite examples is: â€Å"Of course, there is nothing new about this kind of civil disobedience. It was evidenced sublimely in the refusal of Shadrach, Meshach and Abednego to obey the laws of Nebuchadnezzar, on the groundRead MoreA Tragic Tale Of Three Sisters. 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When the speaker says â€Å"my wrath did end† I got this vivid picture of someone who was turning b eat red and had steam coming out of his ears, then it was abruptly cut off and he